James with Buzz Marketer Dean Hunt, Fast Web Formula March 2010

This is sensational news!  The world’s “Greatest Living Copywriter”, John Carlton is to be a guest presenter at James Schramko’s training workshop, Fast Web Formula in September 2010.

People all around the world pay thousands of dollars to be trained by John and his Simple Writing System team. But those attending this workshop (you need to register your interest NOW to avoid missing out!), will have the benefit of John’s expertise, live and in person.

It started in March……

In March 2010 James Schramko broke with his previous training workshop formats and invited several guest speakers to present:  SEO champ -Steve Ovens, SEO content expert – Kerry Finch (me!), Buzz Marketer – Dean Hunt (from the UK), Consulting expert Kyle Tully, and affiliate marketer extraordinaire Peter Parks from Canada, all provided insider tips and strategies for internet marketing success.

Students Show Their Expertise

News of this impressive event flashed around the world, leading to others wanting to become a part of the next one.  It was intensive, and information packed, but it was fun as well! The boxing lessons from Patrick Moore and ‘focusing through yoga’ sessions with yoga expert Manu Bhoir added a new dimension as well.  James enjoys drawing on the particular areas of expertise of his students, and September will see more of them sharing their knowledge.

More to come……..

The list of confirmed speakers is going to grow – there is no doubt of this. But be assured the event will be sold out, just as it was in March.  So register your interest WITHOUT DELAY and block out September 10-12, 2010 in your diary.  Book your flights to Sydney, and get ready for the learning experience of your life at James Schramko’s Fast Web Formula.

>> Register your interest NOW for FastWebFormula

James Schramko’s latest blog post features a once in a  lifetime opportunity to secure an impressive bonus for internet marketers who choose to invest in John Carlton’s Simple Writing System.

The bonus is the recordings of a 3 Day live workshop Schramko ran, entitled “Business Internet Formula”, which was targeted at business people wanting to leverage their operations by harnessing the power of the internet.

This is a sensational opportunity to learn from two masters, internet marketer James Schramko, and the world’s greatest living copywriter, John Carlton.

Internet marketing experts use the squeeze page as a tool for growing their list of potential customers.  The greatest living copywriter, John Carlton, in a recent interview with James Schramko, spoke at length about squeeze pages.

The squeeze page is a landing page or a simple webpage where all your reader has to do is to leave his name and email address in exchange for access to something of value. This page is important because it is where your reader gives his permission to remain informed through email.

Writing a squeeze page is easy. All you have to do is remember a few basic things such as the following:

Offer something for free.

People love freebies and often think it’s a good deal to exchange email information for something useful that costs nothing. Offering a free course, an e-book, or other information product that they find useful often works for collecting email addresses.

Insert a squeeze page in various parts of your page.

Persuasion can happen at various parts of your web page so it’s best to grab the chance to collect your reader’s email addresses whenever you can. To do this, you will have to break your sales letter into chunks of information and insert a squeeze page in between.

Hear the full interview that James Schramko conducted with John Carlton – it is a real eye-opener!

James Schramko recently interviewed Bond Halbert, son of the man known as the greatest ever copywriter, Gary Halbert.   In the interview, Bond talked about his father’s ability to find a way to successfully write compelling sales copy for just about any product or service made him a copywriting legend.

Here are some more interview insights:

Gary’s methods have been picked apart and analyzed by Internet marketing and direct marketing professionals the globe over. Some of his best work is available to read online for free at TheGaryHalbertLetter.com.

Halbert offers direct, no-punches pulled advice on how you can improve your copywriting to make more sales. Halbert’s advice includes gems such as how to use power words to appeal to customers’ emotions, how to make every word in your sales copy count and how to cannibalize existing sales copy to incorporate what’s working now into your work.

One key bit of advice offered by Halbert is to focus on simplicity and clarity. Avoid use of fancy $5 words and focus on delivering your message as directly as possible. People don’t have time to waste reading flowery language when deciding to buy something. The lengthy sales letter is more likely to be tossed by the wayside than the one that’s short and to the point.

To see and hear the full (free) interview with Bond Halbert visit James Schramko’s blog.